Running a studio can feel like endlessly throwing more and more balls in the air, without adding anyone on the ground to catch them. An opportunity presents itself and you want to say yes -- but it’s another ball in the form of time, money, or both. Studio management software acts as a catcher for the metaphorical balls your studio tosses in the air. In so doing, the right studio management software can streamline your operations, and maybe even help you make more money.
Too Many Balls in the Air: The Perennial Studio Dilemma
Running a studio feels a lot like a juggling act. The first few balls might be easy, but the more successful your studio gets, the more balls you have in the air. Craft a marketing plan and monitor it; there’s another ball. Hire someone, manage their performance, fire them when it doesn’t work out, explain it all to customers, and then hire someone else; suddenly you have a few more balls in the air when all you wanted to do was alleviate stress.
Sprinkle in plans to expand, a side of customer service, a dash of competitive anxiety, and a hefty serving of demanding students, and you have a recipe for endless stress. Studio management software helps you reel in stress by delegating some of those balls you’re juggling to an efficient, affordable program.
You Always Need More Time
Studio owners often forget how valuable their time is. They waste it on petty employee squabbles, or on responding to negative reviews, or on mundane billing tasks. They’d rather spend time than money. But time is the only finite resource. Once it’s gone, it’s gone forever. You can’t increase the amount available, and once you’ve spent it, it’s gone.
Think about how much you bill for your time. Your time is worth at least that much. And that’s the amount you should be willing to pay to save some time.
The dollar amount by which you value your time, however, doesn’t even begin to address the real value of your time. How much is a life with less stress worth? More time means better mental health, more time with your family, a more enriching life. No one ever lies on their deathbed and wishes they worked more.
More time gets you more of what really matters: learning, family, love, and joy. And maybe, just maybe, some space to think about your next career move -- perhaps a second location or a new expansion? Whatever your passion project is, you need time to achieve it -- and time to rejuvenate your spirits after putting in the work your goals demand.
Stress: The Secret Underminer of Many Studios
Ask most studio directors what they need more of and they’ll answer almost reflexively: the solution to all that ails them is money. But is it really? Sure, more money is always nice. It won’t cure everything, though. Indeed, for many directors what stands in the way of getting more money is access to a clearer head space.
Stress leads to more stress. That leads to procrastination, inefficient use of time, and the sort of bad mood that your students will notice. Sadly, this sort of stress is a virtual inevitability when you’re running a studio. Even small studios place far too many demands on their harried, over-worked directors.
That stress doesn’t just undermine your ability to excel at work. It can also wreck your family, your health, and your life. You opened a studio because you had a dream. Presumably part of that dream was happiness. So you must take stress, and the misery it triggers, seriously.
An Inexplicable Frustration: More Staff, Less Time
The obvious solution to the problem of stress and burnout in studios is to hire help -- an enrollment director, an accountant, a receptionist, maybe even a lawyer. A team of employees and consultants can make your business run like a well-oiled machine. The problem is that they rarely reduce your stress.
Instead, a staff brings with it a host of new problems: managing payroll taxes, and all of the challenges of being a boss. You’ll have to supervise your employees, hire them, fire them, and deal with student complaints. You might find yourself spending as much time managing your employees as you once spent managing your business. That doesn’t even take into account the extensive costs of a staff. And you may still have to check your staff’s work. It’s enough to drive even the sanest of studio directors more than a little nuts.
A Lot of Help, a Little Money: The Elusive Success Equation
What’s an exhausted studio director to do? You need more help, at the lowest possible cost. That’s where studio management software can come to your rescue. The right program offers the support of a small staff, but without all the stress -- and at a fraction of the expense.
So what can studio management software do exactly? Plenty. The Studio Director stores key data in the cloud, so that a computer crash never again has to be the source of panic. Our fully supported program offers student progress reports, enrollment management, inventory management, account and billing tracking, and so much more. You don’t have to do it on your own -- and you don’t have to manage a surly teenager whom you’ve hired to do it for you, either.
Free Your Time, Expand Your Business
Armed with studio management software, you can finally achieve some freedom -- the same freedom you once probably thought you’d get from running your own business. You’ll have more time, but you won’t have to pay an arm and a leg for it. You'll have less stress, and may even be able to finally enjoy some of the success you’ve earned. No more nightmares about missed bills, angry students, and struggling to keep it all together.
So what’s next? Maybe a chance to evaluate what you really want to do with this business you’ve built. Expand? Open a second location? Make as much money as you can and then retire? Your imagination is the only limit on your success.