11 Ideas for Celebrating the End of the Year at Your Dance Studio

The end of the year is a perfect opportunity to tie up loose ends and welcome new beginnings.  Here are 11 ideas for celebrating the end of the year at your dance studio with some fun and novelty.  Awards Ceremony Who doesn’t love feeling valued and accomplished? End the year with some positive emotion by […]

Marketing Your Gym for the New Year

The new year is a great time to get new gym members as many people set new year’s resolutions to get fit and lose weight. Here are the most important things you need to know about marketing your gym for the new year. Start Early If you wait until January 1 to market your gym, […]

How to Open a Dance Studio

You’ve decided to open your own dance studio—congratulations! Soon you’ll be in the middle of the action, with students doing twirls and hip-hop moves all around you, building a community in a space that you’ve brought to life. Yours will be the place where little dancers do their first pirouettes and where lasting friendships are […]

What Does a Dance Studio Owner Do?

As a dance studio owner, you can expect your days to be varied and full, from gliding across the floor with students to sitting behind the computer balancing the books. Here’s a glimpse into the things you might find yourself doing on any given day. Promoting the studio, upcoming classes, and events Expect to spend […]

10 Ideas for Making Your Dance Studio More Profitable

Could your studio use a fresh infusion revenue? Try these ideas for making your dance studio more profitable! 1. Create unique classes Go beyond the usual offerings and design something different. For example, could you create dance classes geared to seniors? What about a music and dance meetup for parents and toddlers? Or, could you […]

Tips for Mastering Social Media

Ready to ramp up your social media presence? You’re in luck, because dance studios have never had more options. Today’s social media engagement revolves around short, catchy videos, with TikTok, Instagram, and Facebook driving the trends. Dance studios can make the most of these social media tools to showcase their teachers, students, and classes in […]

Dance Studio Trends & Stats for 2022

Despite the pandemic, people kept dancing—in the streets, online, and increasingly, back at their favorite dance studios. While 2020 was the year that changed everything, dance studios have since adapted, stayed competitive, and started seeing their numbers (and revenues) recover. This, coupled with surging interest in dance and an emphasis on access and inclusivity, hints […]

8 Tips for Marketing Your Dance Studio

COVID-19 changed everything, and while your pre-pandemic dance studio marketing strategy may have been great, it’s probably due a refresh at this point. Here are our tips for marketing in 2022: 1. Turn your pandemic pivot into a profitable marketing strategy If you have a collection of pre-recorded videos, how-to clips, or resources your dancers […]

8 Ways to Find the Best Dance Competition Music

You want students to shine during dance competition season, and that means finding the perfect choreography and music ideas to highlight their talents. Unfortunately, too much music for dance competitions has been overdone, with dancers and their instructors flocking to familiar favorites instead of exploring new musical terrain.  That’s what an informal survey of dance […]

How To Find The Best Dance Studio Software: 8 Features To Look For

When choosing dance studio software, there are so many questions. How do you know if you’re picking the best one? What do you need to look for? Which one can help scale with your studio as it grows? Do you even need studio management software at this stage? Using the right dance studio management software […]