The Future is Here: Bringing Contactless Payments to Your Business

Remember all those futuristic movies we watched years ago, where characters were constantly calling each other on video phones? It seemed amazing and impossible when we were still tied to landlines, but now here we are, video chatting with each other while simultaneously paying for our coffee using contactless payments. We’re living in those movies […]

What’s the Difference Between a Gym and a Fitness Studio?

Gym or fitness studio? Fitness studio or gym? If you’re thinking of starting a fitness business, you may be looking at these two options and wondering which is right for you. After all, they’re both kind of the same thing…right? Not so fast. Let’s look at the real difference between a fitness studio and a […]

How to Price Out Your Dance Studio

Ready to open your own dance studio? Before you start welcoming students, you’ll need to find a suitable space and fill it—not just with music and passion, but with essential equipment and decor, including barre, mirrors, flooring, and more. Here’s what to consider as you price out your dance studio.  Pricing out your studio and […]

What Does a Dance Studio Owner Do?

As a dance studio owner, you can expect your days to be varied and full, from gliding across the floor with students to sitting behind the computer balancing the books. Here’s a glimpse into the things you might find yourself doing on any given day. Promoting the studio, upcoming classes, and events Expect to spend […]

10 Ideas for Making Your Dance Studio More Profitable

Could your studio use a fresh infusion revenue? Try these ideas for making your dance studio more profitable! 1. Create unique classes Go beyond the usual offerings and design something different. For example, could you create dance classes geared to seniors? What about a music and dance meetup for parents and toddlers? Or, could you […]

Employee Turnover: What It Is and How To Avoid It

a woman working at a desk and looking at their computer

Employee turnover is a burden to a small business. It’s often unexpected and takes time (and money) away from small business owners. In this article, we discuss employee turnover and how you can avoid it to ultimately get more hours back in your year and improve your bottom line.  What is employee turnover? Employee turnover […]

Tips for Mastering Social Media

Ready to ramp up your social media presence? You’re in luck, because dance studios have never had more options. Today’s social media engagement revolves around short, catchy videos, with TikTok, Instagram, and Facebook driving the trends. Dance studios can make the most of these social media tools to showcase their teachers, students, and classes in […]

Dance Studio Trends & Stats for 2022

Despite the pandemic, people kept dancing—in the streets, online, and increasingly, back at their favorite dance studios. While 2020 was the year that changed everything, dance studios have since adapted, stayed competitive, and started seeing their numbers (and revenues) recover. This, coupled with surging interest in dance and an emphasis on access and inclusivity, hints […]

8 Tips for Marketing Your Dance Studio

COVID-19 changed everything, and while your pre-pandemic dance studio marketing strategy may have been great, it’s probably due a refresh at this point. Here are our tips for marketing in 2022: 1. Turn your Pandemic Pivot Into a Profitable Marketing Strategy If you have a collection of pre-recorded videos, how-to clips, or resources your dancers […]

Stop Chasing Delinquent Payments with The Studio Director

As a business owner, you know paying customers drive your business. However, nothing causes things to come to a screeching halt faster than having to chase delinquent payments or even non-payments. Expired credit cards and late payments from customers are a huge headache. You have to chase customers down, ask awkward questions, and maybe cancel […]