Today’s studio management software can mean the difference between a poorly run, floundering business and a business that’s ready to take on the competition and rise to the top of the heap. The Studio Director turns your studio business into a streamlined, expertly run operation that gets results, improves your quality of life, and makes it easier to trust your team.

Here, we dispel these 10 myths about studio management software once and for all.

Misconception #1 - You’ll Waste more time than you Gain


We’ve all been there: you invest in a new calendar or address book to save time. Instead you end up spending all your time putting your information into your new toy, only to find that it doesn’t work for you. And -- voila! -- you’ve lost time (and probably cash, too).

Studio management software is different. It’s not a planner you have to adapt your needs to. It’s a customizable program that makes your life better. So yes, you’ll have to spend a bit of time setting things up and customizing the program to meet your needs.

But consider how much you’ll get back in return:

  • You won’t have to do it all on your own anymore. Studio management software manages payments, enrollment, progress reports, and much more, freeing your time to do other things.
  • You won’t miss enrollment deadlines, or have to deal with students who can’t figure to how to enroll.
  • You’ll be able to take time off of work, guilt-free, resting easy knowing that studio management software is managing things while you're away.
  • You can go anywhere and still access vital information. No more vacations that make you feel guilty, or meetings for which you feel unprepared.
  • With everything in one place, you’ll no longer have to chase down bill payments, spend a ton of time managing student feedback, or stay late to answer phone questions about course enrollment.

There’s another benefit here that you might not even think about: time is money. How much do you bill per hour for your time? Every hour that you spend on administrative tasks you can outsource is essentially money wasted, because you could be billing for your time and expertise. So not only will you have more freedom and less stress; you’ll also have the opportunity to make more money than ever before.

Misconception #2 - It’s just one more Expense

Studios live and die by their finances. More money means more chances to expand your business. So you have to have money (and spend it) to make money. That means the last thing you want is another major monthly expense. It’s no wonder that so many people see the price of studio management software and decide it’s just not worth it.

The real value in studio management software becomes clear when you consider what you’ll get out of it.

The Studio Director offers myriad services, including:

  • Enrollment management for an unlimited number of classes and schedules.
  • Clear, specific student progress reports and feedback.
  • Inventory management.
  • Detailed analytic reports.
  • Wait list management.
  • Instructor timesheet management.
  • Skill tracking.
  • Attendance tracing, including trials, make-ups, and drop-ins.
  • Recital and costume management.
  • Seamless QuickBooks integration.
  • Text messaging management
  • Seamless mobile application.

Think about how much money you spend managing all these functions. Do you pay a receptionist? Outsource finances to an accountant? Or are you enrolled in a bevy of online services that are slowly nickel-and-diming you to death? How much money would you save if you could eliminate these services?

Studio management software can even empower you to make more money. By freeing up your time, the Studio Director gives you a chance to make more money. You might teach another class, embark on a new marketing plan, spend more time with your students, or just enjoy the fruits of your labor and family take a much-deserved vacation. Time is money. Money is time. Studio management software gives you both.

Misconception #3 - You need a lot of Technical Expertise

There’s a myth among studio owners that streamlining your processes through studio management software requires a ton of technical expertise. Owners envision themselves reading through lines of code, or getting progressively more frustrated as they attempt to tailor the software to meet their needs. 

Today’s studio management programs are a snap to use, even for technical novices. Simply use the features you like, plug in your information, and watch in wonder as it’s all seamlessly managed for you.  The Studio Director makes it even easier by offering a free trial, then plenty of technical support to ensure you’re up and running. After all, if you can’t use the program, you might as well not have it.

Misconception #4 - It’s a Ton of Work to Set Up

If you used the Studio Director, this time tomorrow you could be up and running. And from there, it’s smooth sailing.

No one wants to spend a ton of time mastering new software. You've got things to do, students to manage, and a business to run. So don’t waste time in front of a computer screen. Before you invest in any studio management program, ask to check it out.

This is the best way to ensure the program works for you. After all, you shouldn’t have to change the way you do business or abandon the processes that are working to set up a program and fit your business model into it. The program should work for you -- not the other way around.

Misconception #5 - You’ll be glued to your Computer


You got into this business because of a love of movement. So it’s the ultimate irony that running a studio means a lot of time chained to your computer. From paying bills to monitoring marketing campaigns, and from issuing progress reports to ensuring your inventory is well-managed, the endless hours in front of the computer are bad for your eyes, your neck, and your psyche.

So the last thing you want to do is spend even more time locked in your office, staring at a computer screen. You might think that moving more of your life to your computer will result in exactly this undesired outcome. But automating more through dance studio software can actually mean less time spent in front of the computer.

Consider the following:

  • With Studio Director’s app and cloud-based storage system, you can access key data anywhere. No more need for office hours.
  • By automating much of your operations, including the exhausting task of enrollment management, studio management software allows you to spend more time with students, and less time on administrative tasks.
  • Studio management software takes care of things such as inventory management and progress reports. This means you no longer have to do these things yourself (or pay someone else to do them). With more free time available, you can finally do what you really love. That might mean teaching another class, taking a vacation, or just watching your students fall in love with dance.

Our sedentary lifestyle is hurting us all. There’s no need to spend more time than you have to in front of the computer. Reclaim your life, and get back to the fun part of running your studio.

Misconception #6 - Customer Support will be an endless source of Frustration

We’ve all been there: you wait on hold, slowly losing your mind to the sound of hold music.

And finally, you get a customer service representative. At least, you think that’s who you’re talking to. It could also be a robot reading a script, because this person certainly isn’t equipped to handle your problems. So you ask to be transferred to someone else and, mysteriously, the call drops.

Back to waiting on hold for another day or so. Rinse and repeat.

Some businesses treat their customers like garbage. For these businesses, a good product cannot offset the stress of waiting on hold and being abused by customer service representatives. This is why it’s so important, when you begin your hunt for studio management software, to ensure you choose a provider who treats you like someone who matters.

The Studio Director offers quality, competent customer service by phone, email, or chat. Want to test us out? Call us today and enjoy a chat with one of our friendly representatives.

Misconception #7 - You’ll have to worry about Privacy


Storing your information on a computer can be a frightening undertaking. Hackers can get it, and a broken hard drive can wipe it out. Cloud-based storage is safer and more effective. It’s easier to control this data, and you’ll never have to worry that a broken computer (or a sudden loss of power) will cause you to lose your precious data.

In addition to this convenience, the Studio Director protects your privacy in another important way. If you’re like most studio owners, you probably entrust your staff with a lot of information and tasks. That’s a good thing, but it doesn’t mean you should have to give up your privacy. With the Studio Director, you retain administrative control. You can set up separate accounts -- and permissions -- for all of your staff. This ensures people only have access to the information they need -- nothing more, nothing less.

Misconception #8 - You’ll have little Flexibility

Have you ever tried to fit your furniture into an oddly shaped room? Pretty soon, you’re buying new furniture, trying to adjust your taste to meet the demands of the room. And before you know it, your house looks nothing like you've planned.

Some studio management programs are a lot like this. Rather than complementing your business, they force you to fit your business into their model. This one size fits all approach ends up fitting no one particularly well. You won’t get your needs met, and you almost certainly won’t be able to delegate all of your administrative tasks to the program. Why pay for something that doesn’t work and that only adds to your stress load?

The Studio Director is different. We understand that each business has different needs. That’s why we offer a flexible platform that you can adjust to your goals. With unlimited profiles available, you can ensure your entire team has access to the data they need. Our skilled team of technical experts can help you get set up now, and ensure that everything works exactly to your specifications. Give us a try.

Misconception #9 - Things will feel more Impersonal

Most studio owners are the heart and soul of their business. Their students love them. Their staff depends on them. They may be community leaders, volunteers, and mentors. That’s why some studio owners worry that automating their operations will undermine their brand. After all, they offer a personal touch and an infusion of personality. Won’t studio management software kill that?

Nope. In fact, studio management software may actually improve your ability to be a part of your community. It manages the tasks you don’t need to -- inventory management, time sheets, progress reports, enrollment tracking -- so that you can get back to being the face of your business.

Better still, you’ll have more time. More time means less stress. Less stress means you finally get to enjoy the business you’ve built. That enjoyment will shine through in your interactions with your students and your community. The right studio management software adds humanity to your business rather than taking it away.

Misconception #10 - You’ll regret your Decision

No one wants to invest in something that costs money and wastes time. That’s why the Studio Director is different. We’re confident in our software, which means we don’t need to lock you into something you don’t want.

That’s how it should be with any program. The Studio Director wants to ensure you never regret your decision. It’s how we’d want to be treated, after all.

Dance Studio Ownership 101

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